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Correlates the Profile Characteristics and Entrepreneurial Behaviour of Agripreneurs in Andhra Pradesh

V Deepthi

Scientist
Krishi Vigyan Kendra Venkataramannagudem
West Godavari 534101, Andhra Pradesh

P Rambabu

Director of Extension
Department of Agricultural Extension
Administrative office, ANGRAU
Guntur 522034, Andhra Pradesh

T Gopikrishna

Principle Scientist
Department of Agricultural Extension
Administrative office, ANGRAU
Guntur-522034, Andhra Pradesh.

Abstract

The study was conducted with the main objective to study the correlation between profile of agripreneurs with entrepreneurial behaviour. It was conducted in three districts (Chittoor, Krishna and Visakhapatnam) of Andhra Pradesh. Ex-post facto research design was used. The results of the study revealed that majority of the respondents exhibited medium to high level of entrepreneurial behaviour. The study further revealed that educational status, previous experience, socio economic status, financial behaviour, and marketing orientation were found to have positive and significant relationship with entrepreneurial behaviour of agripreneurs at 0.01 level of probability. Training undergone, mass media exposure, size of the enterprise and risk orientation were significant at 0.05 level of probability.

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